SEKRÈ is the international luxury brand of Mystery Bag International GmbH. The German-Swiss startup was founded in 2018. Among other domestic and foreign shareholders, the State of North
Rhine-Westphalia, Germany, holds an interest via NRW.Bank. The managing director Thomas Huber, one of the
founders, is the 'mastermind' behind the business concept. Thomas is a distinguished expert with many years of marketing know-how in various industries. In the early 1990s, he was involved
in the worldwide marketing strategy for SWATCH watches.
The company deliberately chose one of the most modern co-working spaces in Germany for its office, the DENKWERK in Herford. This is intended to keep the innovative spirit of a start-up in the long term. On their premises, the SEKRÈ team is in close contact with other young
companies and benefits from sharing new ideas.
Mystery Bag International specializes in creating high-quality lifestyle products with unique features and interesting stories. As a result, our products are fascinating and valuable one-offs.
SEKRÈ‘s mission is to meet the worldwide demand of sophisticated women for a new class of luxury handbags with their mystery bag collection. Distinctive handbags that hold a genuine piece of